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NewAI agents that work while you sleep

Put your busywork on autopilot.

AI assistants, agents and workflow automation that reply to leads in seconds, keep your CRM clean and give your team hours back every week. Built around how your business already works.

  • Live in 2–4 weeks
  • You stay in control
  • Works with your tools
HubSpot
Zapier
Make
n8n
Claude
Gmail
WhatsApp
Shopify
Google Sheets
Google Calendar
Airtable
Calendly
QuickBooks
Stripe
Notion
Zendesk
What we deliver
01 / 04

If it's repetitive, it can run on its own.

We find the moments that eat your team's time, then build AI and automation that handles them reliably and in your brand's voice. Your people step in only where they add value.

Website assistant11:42 PM
Do you do emergency repairs tonight?
Yes! A technician can be there by 9 PM. Want me to book it?
Book nowSee pricing

WHENa visitor asks a question at midnight THENit answers, captures details and books a call.

  • Website chat
  • WhatsApp
  • Instagram DMs
Explore AI Chatbot Development
New 3Mike R.Dana L.
Qualified 2Sarah K.Tom W.
Booked 4Ana P.Leo M.

WHENa deal moves to the next stage THENtasks, reminders and updates just happen.

  • HubSpot
  • GoHighLevel
  • Pipelines
Explore CRM Automation
How we work

From messy process to running system.

No black boxes. You see every step, approve every automation and stay in control of what the AI can and can't do.

Map

Your workflows, tools and bottlenecks, ranked by time saved.

  • Audit
  • Prioritize
01 02

Design

Triggers, logic, AI instructions and hand-offs to your team.

  • Blueprint
  • Your approval

Build

We connect your apps and train the AI on your business.

  • Integrate
  • Train
03 04

Test

Real scenarios, edge cases and guardrails so people stay in control.

  • Pilot
  • Guardrails

Launch & improve

We go live, train your team and keep improving every month.

  • Launch
  • Optimize
05
Typical first automation: live in 2–4 weeks
Key outcomes

Less busywork. More booked calls.

Automation should pay for itself in time and revenue. Here's what changes when the busywork runs on its own.

What changes
Reply time
Availability
Booked calls
Manual tasks
CRM data
Growth
Without automation
Hours, sometimes next day
Business hours only
Leads go cold while they wait
Copy, paste, repeat
Outdated and messy
Hire more people
With Marfa AIYour team, upgraded
Seconds, day or night
24/7, weekends included
Every lead, followed up instantly
Runs automatically
Clean and always current
Scale with the same team
vs

Replies in seconds

Open 24/7

More booked calls

Fewer manual tasks

Cleaner CRM data

Grow without hiring

FAQ

Questions, answered.

Still have a question?Ask our team
No. It takes the repetitive work off their plate so they can focus on conversations, sales and the work that needs a human. Your team stays in charge and can step in at any moment.
We work with the tools you already use, including HubSpot, GoHighLevel, Zapier, Make, n8n, Google Workspace, Shopify and WordPress, plus leading AI models. If it has an API, we can usually connect it.
Yes. We use secure, business-grade AI services, limit access to only what each automation needs, and never train public models on your data.
Most first automations go live in 2 to 4 weeks. Larger systems are built in stages, so you see results early instead of waiting for everything at once.
We set clear guardrails: the assistant only answers from information you approve, hands off to a person when it isn't sure, and every conversation is logged so we can keep improving it.
Not at all. We build, test and maintain everything, then give you a simple walkthrough. Day to day, it just runs.
Yes. We connect automations to your current CRM, or help you choose one if you don't have it yet. Your data stays where you already keep it.
It depends on how many workflows you automate and the tools involved. Every project starts with an automation audit and a fixed quote, so you know the cost before anything is built.
Start with one workflow

Ready to give your team their time back?

Tell us what eats up your week. We'll show you what can run on its own, and what it's worth.

  • Automation audit and roadmap
  • We reply within one business day
  • Your details stay private

Tell us what you'd like to automate.

Or talk to Marfa

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