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SEO services for US businesses

SEO that turns searches into customers.

Be found, be chosen and be remembered. We help US businesses rank for the searches that matter, show up in Google and AI answers, and turn organic traffic into leads and revenue that compound month after month.

  • White-hat, Google-compliant
  • Reporting tied to leads
  • Senior strategist on every account

SEO for growing businesses in

  • Roofing
  • HVAC
  • Plumbing
  • Dental
  • Med spas
  • Law firms
  • Real estate
  • E-commerce
  • B2B & SaaS
  • Home services
  • Healthcare
  • Restaurants
What we deliver

Full-service SEO, built around revenue.

SEO isn't about chasing keywords. It's understanding what your customers search for, building the pages that answer them, and earning the trust that gets you chosen, on Google and in AI answers.

01/ 06Foundation

Technical SEO

A fast, crawlable website Google can understand and trust, so every other SEO effort pays off.

  • Full technical site audit
  • Core Web Vitals & speed
  • Indexation & sitemaps
  • Schema markup
02/ 06Relevance

On-page SEO

Every important page matched to search intent, so it ranks and persuades visitors to act.

  • Keyword & intent mapping
  • Titles, meta & headings
  • Internal linking
  • Conversion-ready copy
03/ 06Content

Content & SEO copywriting

Content built around the questions and decisions of your buyers, written to rank and convert.

  • Topic clusters & content plan
  • Service & landing pages
  • Guides & blogs
  • Content refreshes
04/ 06Authority

Link building & digital PR

Earn the authority signals that move rankings, from relevant sites your customers trust.

  • Editorial, white-hat backlinks
  • Digital PR campaigns
  • Brand mentions
  • Citations
05/ 06Local

Local SEO

Show up in the Map Pack and "near me" searches in every area you serve.

  • Google Business Profile
  • Reviews & local citations
  • Location pages
  • Service-area pages
Explore Local SEO services
06/ 06New

AI search optimization (GEO)

Get your brand cited in Google AI Overviews, ChatGPT and other answer engines.

  • AI visibility tracking
  • Entity & structured data
  • Answer-ready content
How we work

A proven SEO process, built around how people search.

No keyword stuffing, no black boxes. We start with your business, your audience and the intent behind each search, then improve every month.

01Weeks 1–2

Audit & research

A deep look at your site, competitors and current search presence, so we know exactly where you stand.

Technical auditCompetitor gapsBaseline report
02Weeks 2–4

Strategy & roadmap

Keywords, topics and priorities ranked by business impact, not by search volume alone.

Keyword map90-day roadmap
03Months 1–3

Optimize

Technical fixes and on-page improvements to the pages that matter most to your revenue.

Site fixesPage optimization
04Month 2 onward

Content & authority

New content and digital PR that build rankings, trust and AI visibility over time.

ContentLinks & PRLocal
05Every month

Measure & refine

Clear reports, a strategy call, and next steps based on what the data tells us.

Live dashboardMonthly call
Key outcomes

Visibility that becomes business value.

We don't chase rankings for the sake of rankings. Everything we do is measured by what it adds to your pipeline and revenue.

Be discovered

Show up when your audience is actively searching.

Reach high-intent buyers

Win the searches that signal real buying interest.

Sustainable traffic

A channel that keeps growing without paying per click.

More organic leads

Turn search visitors into inquiries and customers.

Stronger brand authority

Credibility across search results and the wider web.

Future-proof visibility

Stay discoverable as search shifts toward AI.

What to expect, month by month

Every market is different. This is a typical path for a growing business.

Reported every month:RankingsOrganic trafficClick-through rateConversionsRevenue & pipelineAI search visibility
Months 1–3
Foundation

Technical fixes, quick wins and the first ranking movement.

Months 4–6
Traction

New content ranks; traffic and leads start to climb.

Months 6–12
Compounding growth

Authority builds and results compound month over month.

FAQ

SEO questions, answered.

Most businesses see early movement in the first 2 to 3 months, with meaningful traffic and lead growth typically in 4 to 6 months or longer in competitive markets. SEO compounds, so results keep building the longer it runs.

No. No honest agency can, because rankings depend on Google's algorithms and your competitors. What we guarantee is a transparent process, white-hat methods and clear monthly reporting on the metrics that matter.

Yes. AI tools like Google AI Overviews and ChatGPT draw on websites that are well structured, authoritative and genuinely helpful. Strong SEO is what gets your brand cited in AI answers, so we optimize for both.

We track rankings and traffic, but we focus on what they lead to: leads, calls, sales and revenue from organic search. You get a live dashboard and a monthly report with clear next steps.

Yes. Our team plans and writes SEO content around search intent and your buyers' questions, from service pages to in-depth guides. You review and approve everything before it goes live.

Absolutely. We start with a full audit, fix what's holding you back and build on your current foundation. A redesign is never required unless it clearly helps.

Pricing depends on your goals, competition and how many locations you serve. Your SEO audit comes with a clear, fixed proposal, so you know exactly what you get before you start.

That's where it works best. SEO gets stronger alongside paid ads, content and social media, web design and analytics, and Marfa runs them as one connected growth plan.

Still have a question? Talk to a real SEO strategist, not a sales script.Ask our team

Your audience is already searching

Ready to be found?

The question is whether they're finding you. Let's build a search strategy that makes your brand more visible today and more valuable tomorrow.

  • SEO audit and strategy call
  • We reply within one business day
  • Your details stay private

Build your SEO strategy with Marfa.

Or talk to Marfa

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